Central Retail Earns 57 Awards for Excellence in 2024

Global Recognition for Excellence in HR, Governance, Sustainability, Leadership, and Investor Relations

Central Retail Corporation Public Company Limited (CRC), a major retailer and wholesaler with operations in Thailand, Vietnam, and Italy, celebrated a remarkable year in 2024. The company received 57 awards from 29 respected global organisations and publications. These awards highlighted achievements across five categories—Human Resources, Business Governance, Sustainability, Leadership, and Investor Relations—showcasing CRC’s focus on innovation and operational excellence.

Milestone Achievements and Record Growth

CRC’s recognitions align with its success in Q3 2024, reporting an 86% profit surge and revenue surpassing 63,114 million THB. Its achievements stem from the CRC OMNI-Intelligence strategy, integrating key sectors like Food, Fashion, Hardline, Property, and Health & Wellness. Guided by its “CRC Care” framework, the company follows Environmental, Social, and Governance (ESG) practices to drive sustainability across seven key dimensions.

Awards Across Five Key Areas

Human Resources (26 Awards)
CRC’s employee-focused approach, driven by its “HAI” strategy, prioritises growth and career development for nearly 60,000 staff. This approach fosters fairness, innovation, and sustainability. Key recognitions include:

• Global Best Employer Brand Award (Employer Branding Institute & World HRD Congress)

• HR Asia Best Companies to Work for in Asia 2024 (HR Asia)

• Excellence in Workplace Culture Award (Silver) (HR Excellence Awards Thailand)

Business Governance (13 Awards)
The company’s ethical standards and adaptability ensure high-quality service and products. Key acknowledgments include:

• Best Managed Company (Silver) (FinanceAsia Awards)

• Corporate Excellence Award (Asia Pacific Enterprise Awards)

• Ranked 2nd in Southeast Asia’s retail sector by FORTUNE Southeast Asia

Sustainability (8 Awards)
Committed to social and environmental goals, CRC earned recognition for its efforts to promote sustainability. Highlights include:

• Best Community Programme Award (Global CSR Awards)

• Featured in DJSI World for two years and Emerging Markets for three years

• Ranked Top 3 globally in retail by the S&P Global CSA

Leadership (6 Awards)
The company’s strong leadership has been central to its growth and reputation. Awards include:

• Best Luxury Retail CEO Award (International Finance Awards)

• Asia’s Best CEO and CFO Awards (Asian Excellence Awards)

Investor Relations (4 Awards)
CRC’s approach to investor relations has supported consistent growth. Recognition includes:

• Best Investor Relations (Silver) (FinanceAsia Awards)

• Outstanding Investor Relations Award (SET Awards)

Future-Focused Growth and Sustainability

Piyawan Leelasompop, Head of Corporate Marketing, highlighted the significance of these awards, attributing the company’s success to its employees. She emphasised CRC’s dedication to strengthening its ecosystem, focusing on sustainable growth, and supporting stakeholders. She reaffirmed the company’s readiness to expand further while prioritising environmental and social responsibilities.